VERTIGO MEDIA GROUP

We’ve been helping our clients spin the sales cycle in their favor for over 19 years.

Clients don’t hire us to do more of the same. They hire us to act as a catalyst for transformation. We create ideas that move people, and experiences that shift customer behavior.

Our Clients

Direct

DRTV, Mail, Email

Search EnGine Optimization (SEO)

Research, Content Creation, & Monitoring

Digital

Plan, Design, Develop, Publish, & Report

Social

Content Development, Execution & Management

Branding

Strategy, Brand Consulting, & Production

TV & Video Production

Concept, Writing, Production, Broadcast, Corporate, Social Media

Creative Services

Concept, Design, Development, & Production

Media

Strategy, Planning, & Buying

Strategy

Research, Analyze, Identify,
& Plan

Content

Brand Storytelling, & Development,

Conversion Optimization

Strategize, Test, Analyze & Report

Reporting/Analytics

Review, Analyze, Optimize

Find out who we are. What we do. How we do it.

Case study

Client: Jay’s Appliances of Levittown

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Challenge

This venerable family-owned appliance retailer is something of an institution on Long Island. They approached Vertigo hoping to revive flagging sales that were being lost due to a combination of factors.

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Insight

Jay’s was underutilizing some of the traditional media channels which are the bread-and-butter platforms for the appliance industry. We also found an opportunity in Long Island’s large Spanish-speaking community:  the shutdown of several local big-box stores had left this population disenfranchised, with an obvious vacuum in the local appliances market.

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Solution

Vertigo worked to unify the brand’s messaging across different channels and boost its focus on key holiday and seasonal sales. We launched a multimedia campaign including heavy TV, radio and print placements, along with a digital campaign focusing on keyword and display ads. Key to the digital campaign was the use of Spanish-language ads targeting search traffic for the top-name brands that are Jay’s specialty.

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Result

Jay’s annual in-store sales counts ultimately grew by 28%, and are still going strong despite the subsequent arrival of a new home improvement store in the area. 

Customer testimonials