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Our Story

Focused on Strategy, Driven by Results,
Passionate about Design.

Vertigo is a different sort of agency. Here, it’s all about the work. A full-service agency with 14 years of success behind us, we have maintained the boutique operating style that lets us work closely with clients to unearth the best opportunities. Our focus is on the success of our clients.

As a young agency, we bring to the table the enthusiasm and passion it takes to create results-driven solutions. We believe in turning brands inside-out and upside-down until we understand them and the problems they face. We can then see the brand through the customer’s eyes, and with this knowledge, influence the client’s desired outcome.

We believe that a brand is a set of visual and verbal cues that combine to convey a single mental image. The company name, logo, tagline, narrative, and campaignable images all come together to create the brand.

Vertigo Media Group provides the finest Strategy, Name Development, Marketing Research, and Design Services.

Lisa and Fred

The Core Values of Vertigo

Our Philosophy is Simple and Direct.

We believe your marketing dollars are valuable and that you should receive a return on your investment. We think strategically to create results-driven materials.

Look – The most important thing we can do is to analyze your existing brand at its present moment and create a situation analysis.
Think – Develop a brand position that is unique and true to your product, called your “Unique Selling Proposition.” This gives you the competitive edge.
Create – Your brand’s message will be delivered consistently throughout all touch points of the sales cycle turning it into a branding and selling opportunity.

What we do

Digital

Search

Direct

Branding

Print

Content

Web & App Development

TV & Video

Where we call home

Find out who we are. What we do. How we do it.

Our Clients

Case study

Project: Dr. Stitch

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Challenge

Stitches represent an excellent source of income for plastic surgeons. Despite having considerable expertise, the Long Island Plastic Surgical Group was doing very little business in this service category. They engaged Vertigo to increase their visibility as an option for stitches and to increase the number of incoming calls requesting stitch work.

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Insight

Our research showed that potential customers didn’t have a particular reason to think of the surgical group when an emergency arose. A crucial market segment the group was missing out on was children’s sports injuries that require stitches—these are cases which typically cause anxiety or panic, with parents often allowing whoever is on call at the emergency room to perform the work.

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Solution

Vertigo developed the successful “Dr. Stitch” campaign, which used grassroots marketing to sponsor local sports teams. By focusing our efforts on sports with a high “stitch ratio” —such as hockey, soccer, and swimming—we were able to create a new conversation. Families of young athletes were provided with keychain tags featuring the contact information for the surgical group, putting the solution into prospects’ hands before an accident occurred. The tags and campaign used the tagline “Accidents Happen. When They Do, Call Dr. Stitch.”

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Result

After the campaign took hold, the surgery group’s incoming calls soared from an average of 8 to 56 per month. This has been accompanied by a consistent increase in referral business.

What our clients say…

We have had the pleasure of working with Lisa and her team at Vertigo Media Group for just over a year now. We partnered with them on several projects and there seems to be nothing that they can’t accomplish. They have a combination of talents within their organization that allows them to be successful across many facets of marketing. From digital marketing, to e-commerce site development, to new divisional branding, we have found them to operate always professionally, within budget and on time. I highly recommend Vertigo. They are excellent!

Donna Elfers
Santinelli International

Vertigo has been a tremendous asset to our business.  We consider our relationship as a true partnership and highly value the quality work and guidance they bring to our Marketing Strategy.  Our SEO has been performing well under their supervision and I can’t wait for them to complete our new website.  Our new branding look was a show stopper at a recent NYC trade show we exhibited at.  The updated look makes our marketing look more modern and streamlined. Now we are onto truck wraps, what exciting times!

Denise Rueda
Briscoe Protective Systems

Lisa and her team at Vertigo Media Group are top notch professionals!  They spend time to get to understand your business and know how to create the right marketing to expand your brand. I highly recommend them!

John Camello
NEXXIS

I have been working with Lisa and her team for several years now. Her team brings many years of knowledge and acumen to any company looking at Vertigo to provide marketing expertise. We’ve experienced it for ourselves in using them for website design, print design & production, photography, video production, media buying… Anyone looking to source areas of marketing for their business or their entire marketing department will always be pleasantly surprised with what Lisa and her team bring to the table.

Adam Hartley
Hi-Tek Data Corp